Modrić, being a co-owner of Swansea, has a business interest in joining the club to boost its popularity, brand, and merchandise sales. However, Swansea plays in a lower league, and living in Wales may not appeal to Modrić as much as other locations. Initially sounding like a joke, the move to Swansea actually has business logic as Modrić's presence on the field would significantly enhance the club's visibility and commercial success. Transfermarkt currently estimates his market worth at 5 million euros.