Douglas Luiz

In January 2026, reports indicate Douglas Luiz's loan to Aston Villa includes a €25 million purchase option, potentially rising to €28.5 million with bonuses. This followed the termination of his loan at Nottingham Forest, which reportedly contained a purchase obligation between €25 million and €29 million. The initial loan to Forest in August 2025 involved a reported €3 million fee, with negotiations at that time seeing Juventus ask for €35-€40 million while bids were closer to €30-€35 million. The player's last permanent transfer was from Aston Villa to Juventus in July 2024 for a reported €50 million.

Our valuation for Douglas Luiz is primarily driven by the most recent and concrete figure available: the reported €25 million purchase option included in his January 2026 loan move from Juventus to Aston Villa. This valuation is strongly supported by the similar purchase obligation, reportedly between €25-€29 million, in his preceding loan to Nottingham Forest. While Juventus held out for higher fees (€35-€40 million) in mid-2025, the market has consistently valued the player in this lower range following his difficult spell in Serie A.