ESPN BR reported that João Paulo's loan transfer to Bahia from Santos was aimed at strengthening the goalkeeper position. João Paulo was brought into Bahia on loan from Santos during the latest transfer window as part of the club's strategy to enhance their squad, targeting success in both national and international competitions. The club, which is currently fourth in the Campeonato Brasileiro and competing in the quarter-finals of the Copa do Brasil, also acquired Luiz Gustavo from Vasco and Mateo Sanabria from Al Ain during the transfer window. Cadu Santoro, Bahia's director executive, highlighted the importance of making responsible investments to boost the team's competitiveness while staying within their budget.