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TransferFeed valuation based on market analysis.
In August 2026, reports indicated that João Costa's loan to Cruzeiro included a €1 million fee and a purchase option valued at €6 million. Around the same time, his market value was listed by Transfermarkt at €2.5 million. Other reports in September 2026 mentioned a loan fee of approximately R$ 5 million (around €900,000). The available data also references his transfer from Roma to Al Ettifaq in September 2024, which was confirmed at €9.0 million, though one report cited it as R$ 56 million (approximately €10.2 million).
Our valuation is driven primarily by the reported €6 million purchase option included in João Costa's loan to Cruzeiro, which represents a concrete, forward-looking market price. This is supported by the substantial €1 million loan fee. While this indicates a decrease from the €9 million fee Al Ettifaq paid in 2024, the purchase option is the strongest indicator of his current value.
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